We are incredibly honoured to be shortlisted for the Retail Partnership of the Year - Retail Awards 2019 , which - recognises technology excellence and innovation within the retail sector.
The ongoing project with EAT. started in the beginning with a consultancy process, with the aim to bring all the location and product data into one single backend management system Platopus Retail. This removed a huge amount of manual double entry, duplication of data, and internal processes that gave EAT. the ability to have one single point of truth that would then integrate to other bespoke backend reporting systems as needed.
Giving a home to all the location and product data, and making use of Platopus Website CMS gives EAT. the power to change information in one place to update all internal and customer facing platforms.
Platopus Website offers a simple yet powerful hospitality-friendly web-building tool which gives the operator complete control of their site and helps them deliver a beautiful brand website which is always up-to-date with current products, locations, opening times, allergens & nutritional information, without the need to ring the digital design agency to make simple promotional or copy changes.
Platopus Web is mobile and tablet friendly, extremely fast and reliable and contains all the right FTG functionality that you need to provide an amazing online customer experience.
‘Our website is often the shop window to many potential customers who are looking for a new place to try for lunch, and it is therefore critical for it to deliver the best customer experience. We chose Data Therapy to be our new partner to deliver our website as their CMS platform delivered the flexibility, ease of use and innovative features we had long been looking for! Not only this, we were able to link our back of house data system to the CMS which means that we only need to change information in one place to update all customer facing platforms. It has allowed us the ability to easily change our website to promote new products and target new and returning customers with relevant messaging within minutes.’
Retail Marketing Manager, EAT.
Platopus drives eat.co.uk and also their delivery system, check it out at www.eat.co.uk.
The nominees for this year’s Retail Systems Awards have been announced, with both established High Street names and technology startups vying for victory.
Among those challenging for the coveted Retailer of the Year category are Iceland, IKEA, Marks & Spencer, Shop Direct, Waitrose & Partners and Quiz – several of which are also in the running for the Retail Partnership of the Year prize.
Now in their 14th year, the ceremony and gala dinner - returning to the Waldorf Hilton in London on 27 June - recognises technology excellence and innovation within the retail sector.